Splashes of pastel colours, details and objects women associate with everyday life lay scattered across the board as the camera panned through.
The Life & Style channel is based on fashion, beauty and health and is aimed at women - so a fairly feminie palate was used.
Travel talk was pretty straight forward. Landmarks were used and laid on top of each other and blurred out to give the feature more depth. It's like Around the World in 80 days but in 20 seconds.
Pet Talk is one of Studiotalk's 6 'vanilla' channels. The challenge, as there wasn't enough budget to create 14 individually customised shows' identities, was to build a template that could be adapted to fit 6 other shows. Each show was then assigned a colour and different background clips were applied to help distinguish one from the other.
Studiotalk.tv needed to rebrand their look and feel across their 14 channels. The task was to come up with individual identities and logos for each show and, working with the video team, bring the graphics to life.
Click here to see the channels on Studiotalk.tv
Click here to see the channels on Studiotalk.tv